Persuasive communication
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20강

과정설명

This class is intended to help students understand (1) how advertising affects consumers and brands, (2) what strategies and tactics have been developed for each advertising medium.

강의목록

No. 강의명 시간
제6강
08:08
광고와설득 10강 - Effective print advertising
01:08:08
제7강
57:52
광고와설득11강 - Effective outdoor advertising
00:57:52
제8강
08:34
광고와설득 12강 - Effective Online Advertising
01:08:34
제9강
54:37
광고와설득 13강 - Effective Mobile Advertising
00:54:37
제10강
08:34
광고와설득 14강 - Other Effective Marketing Commun...
01:08:34
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